I’ve been remembering one of the greatest moments of my life with my son when he was aged 8. SCENE: A Paediatric Psychologist’s consulting room. Various toys and bricks are placed strategically around the doctor’s desk. AFTER A PREAMBLE CHAT WITH THE BOY AND EXPLORATION OF TOYS … Boy: “I see this wind-up Bob the …
First, keep the copy dull and flabby. This ensures nobody will read it. Treat it as a load of squiggly lines that can be put into the right sized box to suit the design. Don’t think about your audience, or why they took the time to visit your website. Make sure you leave out anything …
the crone 