the crone

opening the door to ideas

I’ve been remembering one of the greatest moments of my life with my son when he was aged 8. SCENE: A Paediatric Psychologist’s consulting room. Various toys and bricks are placed strategically around the doctor’s desk. AFTER A PREAMBLE CHAT WITH THE BOY AND EXPLORATION OF TOYS … Boy: “I see this wind-up Bob the …

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A muscular fist punches a hole through my chest.Why so scared? Why so scared? Why do you always want to be missed out, skipped over, anonymous? Why make choices that no one will ever see, comment on or know? Here I am still trying to break my arm in The Door rather than speak. I slam myself …

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When did magic die for you? I always believed in magic. I mean, really believed in it. Aged 9 I thought if I wished hard enough my cat would talk to me. That he was only hiding his secret self behind his impassive cat face because he could not trust a human. Could never trust a human, not even …

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I used to think that the clouds went to bed at night When I saw them softly wandering towards the horizon at sunset I imagined they gathered together In a heap On the horizon Resting Bedded down  Until morning came When it was time to stretch and pull away For another day wandering the open …

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A lot of people in my business (advertising/marketing) are saying we should embrace the #SayYourAge movement. I’ve been reluctant to join in. But why? Why should my age go against me? I’m still achieving as a creative director and copywriter, probably with much greater insight than in my younger days. So, is it fear of what my …

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My cheese sandwich is not like the others. We all want to make a connection. We see a news story, read something on social media, or talk to a friend. We might think, “I know exactly what you mean!” But where we might see stunning similarities, others may only perceive glaring differences. My Cheese Sandwich …

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My cat Jinx was found dead about 2 weeks ago. He loved being brushed, and I tweeted about collecting his fur in a pot, joking that ‘I could make another cat’. Not such a joke now. But I used his fur to make the Heart of Jinx. Then I made a cuddly Jinx out of …

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People often ask me, “Hey! How do you get all your creative work?” and “Why are you always in demand for copywriting?” and even, “Can you get me a job?” The answers are simple, if not overly useful. Ideally, you have to be very good at copywriting. Then, you should be really, really nice work …

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There’s something very sad happening in the creative industry. I’ve hesitated to talk about, because I hate to sound bitter. But here goes. It’s about the hiring strategy of ad agencies.  And before you assume this is all about me, it isn’t. I am not looking for employment. (Unless it’s really, really good. In which …

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